Website design for contractors and home service tradesA contractor website built for the phone in their hand.

On our clients' sites outside online stores, 68% of visits came from a phone, and the average visit stopped 48% of the way down. A homeowner with water on the floor doesn't read your history first, because they need three answers fast: do you fix leaks, do you come to their town, and how do they reach you? So the first screen answers all three before anything else, and the rest of the page backs them up.

Your phone number works as a button that dials in one tap, because people tap far more often than they type. On our clients' Google ads, 95% of calls came from a tap on a call button, not a number typed by hand. On trade pages we also keep a call bar along the lower edge of the screen, so the button stays in reach while people scroll.

Proof goes up high as well, because a stranger is deciding whether to let you into the house. Your reviews, your years in business or your license number sit well before the halfway point, next to real photos of your crew and your finished work.

Each main job you want more of gets its own page, written for the person who searches for it. We don't cap the count, so a plumber can have one page for water heaters, one for drains and one for sewer lines.

We custom code every page so it loads fast on desktop and mobile, and speed matters most on a phone. Google's research found a phone visitor is 32% more likely to leave when a page takes three seconds to load instead of one.

We set up Google Analytics, track every tap on your phone number and count every form sent. Our system saves each form before any email goes out, so a mail problem can't erase a lead, and each form runs a spam check before it reaches you.

You can name more than one inbox, like the office address plus the owner's email, so someone still sees a lead when one person is out on a job.

Leads don't wait for office hours. Across 6 of our clients, 46% of website form leads came in at night or on a weekend. Those leads sit in the inbox overnight, so pick one that somebody opens first thing every morning.

Speed matters once the lead is there. A Harvard Business Review study found companies answering a new web lead within an hour were nearly 7 times as likely to reach the decision maker as companies answering an hour later. Our speed to lead guide has a callback routine any shop can run.

Hosting keeps your site running, backed up and safe, and it covers small updates you ask for, like new photos, a text change or posting a blog you wrote.

The site is yours, and that covers the pages, the words, the photos and the domain. Your domain stays with the company you bought it from, under your own account. Going live changes two rows in its settings, and the rows that run your email stay as they are.

There's no do-it-yourself editor, so you send changes from your portal's Requests page, and a person on our team replies in the same thread. If you ever leave, we hand over the full site files, so any developer or host can run the site.

SEO is $750 every 4 weeks, and only on a site we built. At signing, you get a written list of the fixes and pages we'll do. We promise the work, but we never promise a ranking.

If you want Google ads as well, Open Spots Search runs one Google Search campaign for the jobs and towns you pick. Our home services page shows how we run ads for trades, and every price we charge is on our pricing page.