Ecommerce marketing agency for Google Shopping and Performance Max, from Conway, ArkansasYour products on Google, and what each sale costs.

Each week the same system compares the shipping and return rules in Merchant Center with the ones on your own site. It checks your titles for words Google bars, and it looks for sale dates that have already passed. Each day it checks who can log in to your Merchant Center, and it flags any new outside login to our team.

Your own card pays, in your own Google Ads and Merchant Center accounts. The account and its data are yours either way.

We're a small team in Conway, Arkansas, and we've run Google Ads since May 2016. We work with online stores across the US by phone and video, and our online stores page shows both of our store plans.

• Tracking: before an ad runs, we set up purchase tracking that sends Google each order and what it was worth, and we prove it works with a test order.
• Feed: we set up or fix your product feed in Google Merchant Center. We fix the products Google turned off first, then the titles on your best sellers.
• Campaigns: we run Google Shopping and Performance Max, with as many campaigns as your store needs, for one store in one country.
• Groups: our system tags each product with its product line and price range in Merchant Center, so we can see and steer each line on its own. The tags never change your store.
• Waste: we read the searches that showed your products, and we add negative keywords for the ones that never lead to a sale.
• Watch: our system reads your feed every morning. A person on our team gets Google's reason whenever Google turns off a product or rejects a promotion, or when a product is about to drop out.

Google checks every product against its rules, and it opens your product page to compare the price and stock with your feed. When they don't match, Google may fix the number itself or turn the product off. In five store feeds we read on October 13, 2026, the price or stock on the page didn't match the feed for 10% of products, and Google couldn't open the link for 1.4%.

Google had cleared 90% of the products in those feeds to show in U.S. Shopping ads. Google had turned off the rest, still had them in review or had left them out of ads, and no bid can put those in front of a buyer. In the same feeds, stores had marked 7% of their products out of stock, and a sold-out product drops out of Shopping ads until it's back.

Titles matter most once the blockers are gone, because buyers search for exact things. On three of our store accounts, 19% of search ad clicks came from searches with a number in them, like a model or a size. So a title leads with what the product is, then the model it fits, its size, its color and its material. Google allows up to 150 characters, which leaves room for all of it.

We make those fixes in your store, not in Google, because your store sends the feed again and writes over edits made in Merchant Center. A sale price goes in the sale price field with its dates, never over the regular price. When an item sells out, we mark it out of stock instead of setting its price to zero.

Store stars help too, once you've earned them. Google says a shop usually needs 100 or more qualifying reviews from the last 24 months before it gets a store rating, and its ads carry that rating only while the average stays at 3.5 stars or higher.

For the first two weeks, we hold the budget within 20% of where it started and keep the same bid strategy, so the campaign can settle. Google advises letting a new Performance Max campaign run at least 6 weeks before you compare it with anything, and avoiding frequent changes in that time.

We judge it in two-week blocks after that, because store sales swing up and down on their own. On three of our store accounts, ad sales fell 20% or more below the week before in 33% of weeks, so one bad week doesn't prove that anything broke.

In September 2026, 91% of the spend in our paid Search, Performance Max, Shopping and Display campaigns ran on a bidding strategy Google sets from conversion data. Nearly every dollar we bid depends on tracking.

• Asset groups: each product line gets its own asset group, sent to that line's own page, so we can read each line's sales apart.
• Search themes: we write 50 for every asset group, starting from the real searches already in your search terms report.
• Assets: we fill every headline, long headline and description slot, and we add square and wide images and a logo. We add at least one video too, because without one Google makes its own from your images.
• Location: we show your ads to people who are in, or often in, the places you ship to. We turn off Google's option that adds people who are only interested in those places.
• Bidding: we bid on the value of each sale, with purchases set as the goal on the campaign itself instead of the account default.
• Pages: we leave final URL expansion on, so Google can send a shopper to the best product page, and we keep your cart, checkout and account pages out of it.
• Negative keywords: Google applies them to Performance Max on Search and Shopping, so we block the searches that will never buy there too.

We recommend Open Spots Store for a store spending under about $3,000 a month on ads. It covers one store in one country, with as many Shopping and Performance Max campaigns as your store needs. You get reports, your portal and a short Loom video every 3 months, plus a person to call with questions.

We bill every 4 weeks, so a year is 13 bills. Month to month: you pay the build and keep the 30-Day Stop. You can cancel at the end of any bill. The 52-week plan: 13 payments, one every 4 weeks, and the build is $0 today. There's no 30-Day Stop. If you stop before your 13th payment, the build you skipped goes on your last bill.

Stop anytime in your first 30 days, and the fee never starts. Your fee starts on day 31, unless you tell us to stop by the end of day 30.

Growth fits a store ready for $3,000 or more a month, or for Facebook too. It puts Shopping, Performance Max and your feed on one budget with Search, Facebook, Instagram and TikTok. Growth starts at $2,000 every 4 weeks plus a $4,000 build, and it comes with your own advocate. If you move up from Open Spots Store, the build you already paid counts toward the next one.

We can't promise a number of sales, because sales depend on your products, your prices and your budget. Every price we charge is on our pricing page.